about
PersonaLabs offers a cheaper, more efficient direct pathway for getting lab results. They offer a wide variety of specific bloodwork analysis without waiting to get an appointment with your physician.
They were looking for a campaign that would drive attention to a new offering, the Healthy Selfie. This aptly-named self health risk assessment lended itself nicely to a playful approach that incorporated their vibrant blue color, bolder fonts, and a fun illustration style. We built out a suite of social and display ads, all directed to a unique campaign landing page that succinctly explained how effortless and efficient the process is, generating increased sales and brand awareness.
credits
Art Direction, Landing Page Design, Illustration
My Role
Account Management, Copywriting
Big Sea




